Since the introduction of Amazon's Kindle eReader and its various competitors, the last main physical distinction between web writing and the publishing industry—the printed book, newspaper, or magazine—has been slowly losing ground to the digital text. What makes your book better than my blog? One obvious answer is that it is, in fact, a book. However, when both are rendered in similar formats on the screen of an eReader, this distinction disappears. In other words, when our texts are in the same format, all that matters is the content.
These are some reasons why Apple's recent announcement of iBooks Author, an application for creating rich-media ebooks for the iPad, is so intriguing. While it has been possible for individuals to create their own eBooks for some time—just as eReaders were available for some time prior to the release of the Kindle—iBooks Author could signal a change: a well-designed, easy to use program that allows for the creation of rich-content books that are directly connected to the distribution channels of an influential player in digital media. Now writers have a new and very powerful tool for not merely adding their text to the web, but for competing with major publishers in the eBook space.
DMLcentral
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