Diesel eBooks Takes on Role of Freedom Fighter

Diesel eBooks has just rolled out a suite of new mobile products designed to deliver more choice and freedom, and to counteract what it sees as a totalitarian eBook environment which tethers customers to specific devices and eBook Stores.

In addition to the new Diesel Reader software for iPad/iPhone and Android, the launch includes a universal mobile app called the “eFreedom” app.

“Our customers have increasingly shared their frustration with eBook devices being isolated to a specific store,” said L. Scott Redford, Founder and CEO of Diesel eBooks. “In response, we’ve built the eFreedom app which can be reached from anything with an internet browser. It’s essentially an optimized eBook Store for mobile devices built using HTML5 technology - it never needs downloading or updating.” HTML5 is a blanket term used to describe all of the internet technologies used to engineer websites, including CSS and javascript just to name a few.

PRweb